Web & Digital Services For Local Business

Our Services

Our Goal Is to Help Local Businesses Make Lots of Money. It's That Simple.

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Fractional CMO - Virtual Marketing Advisor

Using a fractional Chief Marketing Officer (CMO) in your local business helps gain access to high-level marketing expertise without the cost and commitment of a full-time hireActing as your Virtual Marketing Advisor, KB Web Solutions will offer strategic marketing leadership, develop marketing plans, and manage campaigns, but on a part-time or project basis.
 

This approach is particularly beneficial for businesses that need marketing guidance on an affordable budget, gaining flexibility and a fresh perspective. If you have a marketing team in place we can work with them to develop fresh strategies.

 
 

Virtual Branding - Building Your Brand

copywriting - content writer

Liz’s Tax Service was renting billboards during tax season. Now she has her own beautiful (affordable) webpage!

Website Design Strategy

“Google only loves you when everyone else loves you first.” – Wendy Piersall

Your website allows control of your business narrative, lets you present your brand in a way that promotes your values and resonates well with your target audience.

The business website is your most effective marketing tool, helping you communicate what you believe, your mission and values, the problems you solve, and how that will improve the lives of your target customer. You can creatively express your unique persona and become their “go to” expert!

Through your brand voice, your visitors can get to know, like, trust you as a local business provider. Your website helps you build a relationship with your audience.

Your professional website assures your potential clients and customers of your professionalism and legitimacy. Customers are more likely to trust a business that has a sharp looking website, as it demonstrates they are serious about their business. 

 

Your website is the best place to show off  your content, writing, images, and more—it’s the platform for you to shape the story of your company. 

 

We help you build authority online, so you’ll rank higher and get more business. Here are a few things we do for you to build authority:

How We Build Online Authority

How We Help Your Brand

Brian just started up the Blue Collar Café this year, has a gorgeous new webpage and is getting his Google Business Profile in order.  Build a good foundation 1st. He’s building a repeat customer business serving great home cooked meals.

content specialist SE Kansas

Engagement And Interaction

Your professional website will engage potential customers through webpages that promote your featured products, blog posts, newsletters, and contact forms. Now you can  foster a stronger relationship and build a loyal following. 

One of the main purposes of your website is to encourage people to contact you. Your webpage is there 24/7 to answer questions and build trust with your potential clients, and give them a way to call, set an appointment or submit an order.

How We Help Engagement

RCDS of SE Kansas boasts a comprehensive professional website showcasing the many servcies they provide.

social media management SE Kansas

Centralized Information Hub

Your website is the central location for all your business information, including contact details, business hours, location (with a Google Maps embed), and descriptions of your products or services. 

Your site is your #1 communication platform. On your site’s pages, you can capture email addresses to help grow your email list for marketing and branding, schedule appointments, showcase your top products / services and process payments for sales.

Your professional website also gives your business a way to provide exceptional customer service. You can  create a list of frequently asked questions that will save your customers time and effort. 

Most importantly, your website is YOURS and you own the content – unlike a profile on social media. Capabilities include posting your videos, articles, images and offers + building an audience of those who visit your website that you can advertise to later.

reputation management services

We Organize Your Website

Virtual Advertising

Online advertising campaigns are a way to reach out and touch your ideal client immediately – no waiting on Google to rank your website!

By using social media and PPC ad campaigns you get in front  of you customers right when they are searching online.

We Help You Reach Out

Case In Point: Mac’s Bakery has been in business in the Joplin, MO area for many years. Now the owner wants to begin offering his products to be shipped nationwide. His website will include an order page for some products. He will get paid within the hour and can ship that day – thanks to a website that does the heavy lifting.

Our online store management services offer a range of support to help your business manage e-commerce operations – including online advertising. This allows you to focus on your business, improve your efficiency and more easily scale to higher profit margins.

Increase Your Credibility

A well-optimized website can help you appear in local search results when potential customers are searching for your products or services, making it easier for them to find you. 

 

Google accounts for a whopping 96.7% of all search engine traffic, and more than half of shoppers use Google to discover or find new brands. Your small business will be missing out on a significant piece of that traffic without a website.

Can You Be Found? (SEO)

SEO? I know it sounds really geeky, right? That stands for Search Engine Optimization and when done right will help you show up when your customer searches for you on their cell phone.

We help you identify “key phrases”, the things your customer will type in when they are looking for your products or services, and then we make sure your website, social media profile, videos and Google Business Profile show up when they are ready to buy.

The services we offer that will help you rank are these:

Online Ads Are Cost Effective

While the initial investment can vary, combining PPC ads with a professional website is often more affordable than traditional advertising methods like print or radio. A professional website is cost equivalent to the sign on the front of your building, but it can do a whole lot more.

Imagine if the sign on the front of your building were a hologram. People drive by and admire your sign, then everywhere they go your sign pops up in front of them. They would have to say “I’ve got to try out that place”.

Well, a sign on the front of your building can’t really do that – but online ads can! It’s known as re-targeting and your ad can show up everywhere your prospective customer scrolls on their phone.

Cost Effective Web Ads

Online Reputation Management

Review Management

Online reviews dominate the decision making process that your customers use to find and do business with you. This is the Number 1 most important thing to get right. Good, recent reviews do more to enhance your website than any other way to invest in your online advertising.

Reputation management is the art of influencing and maintaining how the public perceives your business, company, or brand. This involves tracking social media mentions, reviews, news articles, and other online sources to infuence public perceptions and identify potential problems. 

It’s an important step in building the foundation of your online presence. Today’s buyers “stalk” their potential suppliers online and make a decision who to do business with based on what they find.

By carefully managing your online reputation, you will influence the buyer to call you or come to your store and they will already be sold on what you offer!

These buyers are the “low hanging fruit” for a retail business because they already have intent to buy and are just looking for someone they can trust to hand their money to. They already want what you offer!

Your Google Business Profile

Your Google Business Profile ( previously known as Google My Business ) is where the majority of your site traffic will come from for your local business, so you need to claim and verify ( or create) your listing as a bare minimum.

Fill out your profile with as much information as possible. Put in your logo, add photos, add descriptions, make a post, and get reviews. With regular, constant attention you will find that when people search for your business and services (on Google or Google Maps) you show up in the listings. 

For a local business you must show up when people search for your products and/or services or you simply don’t exist. It’s that important.

We help you dominate your competition in Google Business Profile with these services:

Learn About GBP

Your Google Business Profile is the heart of your online identity and includes these important components:

You Need To Be Found!

Are you needing a boost for your local business with online marketing? 

KB Web Solutions is totally committed to helping your local business find and retain new customers in your area. We help you look great online.

KB Web Solutions focuses on helping local businesses in Southeast Kansas, Northeast Oklahoma, Southwest Missouri and Northwest Arkansas. However we can work with local business owners anywhere in the Continental USA, thanks to modern technology.

Contact Us For Specific Details

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